February 21, 2007, 11:22AM EST
Matching Sustainability with Profits
OnStar's navigation system and P&G's Swiffer are high-profile, profitable products in which green concerns were addressed via design.
http://www.businessweek.com/innovate/content/feb2007/id20070221_603937.htm?campaign_id=twxa
Matching Sustainability with Profits
OnStar's navigation system and P&G's Swiffer are high-profile, profitable products in which green concerns were addressed via design.
http://www.businessweek.com/innovate/content/feb2007/id20070221_603937.htm?campaign_id=twxa
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